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About
Rental Management
- Rental Management is a monthly
business management magazine that primarily serves
managers and principals of rental companies in the
construction equipment, general tool, homeowner/DIY and
event/party equipment business, suppliers and others
with a professional interest in the rental industry, in
50 countries.
- Rental Management regularly
covers a full menu of management topics including
competitiveness, marketing and merchandising, financial
management, inventory management and market development,
business planning, risk management (insurance and
security topics), training, rental industry news,
practical tips on rental and small business management
in general, and news of the American Rental Association
and its members.
- Rental Management typically
maintains an editorial-to-advertising ratio of about 60
percent editorial. This high concentration on editorial
is consistent with the magazine's mission, which is to
help rental professionals manage for success in the
rental business.
- In addition to the 10 regular
monthly issues, there is an annual directory,
Who's Who, that lists all members and
associate members of the American Rental Association
in July and an annual Management Sourcebook
and Buying Guide in December. In
addition, special Show Daily editions are published
at the annual ARA show, called The Rental Show,
in February.
- Rental Management is published
for the rental industry worldwide by the American Rental
Association, 1900 19th St., Moline, Ill. 61265; (800)
334-2177 or (309) 764-2475; fax (309) 764-2747; e-mail:
<ara@ararental.org>.
To contact a specific individual, use <firstname.lastname@ararental.org>.
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